Baseball in Fort Wayne

Posts Tagged ‘Logos’

The Parkview Field logo was released to the public today. Seen here on the rendering of Parkview Field at Harrison Square, Fort Wayne TinCaps General Manager Mike Nutter commented during the press conference that it is the work of local advertising agency, Boyden & Youngblutt. B&Y is also the agency of record for Parkview.

And it wasn’t even close! From TinCaps.com

In an industry filled with unique and creative names, the Fort Wayne TinCaps stand out from the rest of the new logos unveiled for the 2009 season. In a MiLB.com online poll that started on October 24th and ran through November 11th, the TinCaps came out on top against the other new logos that have debuted this off-season. The Colorado Springs Sky Sox, Visalia Rawhide and Reno Aces were the TinCaps competition for the last two weeks in this battle of the logos.

With 1,387 votes being cast by Minor League Baseball fans across the country, the TinCaps garnered 793 votes (57% of all votes cast) to route the competition. The final vote totals were as follows:

Vote Totals
Fort Wayne TinCaps   
793  (57%)

Colorado Springs Sky Sox   
223   (16%)

Reno Aces           
216   (16%)

Visalia Rawhide       
155   (11%)

MiLB.com is one of the fastest growing sports websites – a testament to the ever-growing popularity and fan interest in Minor League Baseball. MiLB affiliated teams drew 43,263,740 fans during the 2008 season. Through November 11th of this year MiLB.com has attracted over 44 million unique visitors, an average of over 4 million visitors per month. In 2007 Minor League Baseball’s website had 247 million unique page views. According to MiLB.com, online polls allow only one vote per computer (individual IP address), meaning that each fan could only vote once during the open voting period.

I was just visiting the old Fort Wayne Wizards website. On the homepage, there is a picture of the new TinCaps logo. My four-year-old daughter happened to look at the screen just before I navigated to a new page. Here’s the conversation…

Daphne: “Hey, that’s the appleseed!” [I quickly flipped back recognizing I can do a bit of an experiment].

Chad: “Yep, that’s right honey. Do you like the apple?”

Daphne: “No.”

Chad: “You don’t?” [I was genuinely surprised]

Daphne: “Nope.” [Emphatically, as she shook her head]

Chad: “Well, why not?”

Daphne: “Cus he’s got a pan on his head.” [I laughed. She has no idea what the name of the team is.]

Chad: “Yes, honey. He does have a pan on his head.”

Daphne: “That’s mudiculous.” [that's not a typ-o. She said "mudiculous"]

Chad: “That’s the team we’re going to watch this year instead of the Wizards. Do you still want to go?”

Daphne: “Uh, yeah. Duh.”

A true baseball (and Dippin’ Dots) fan. I guess she has the same thoughts on the new name that I do.

Additional information according to Greater Fort Wayne Business Weekly:

The team’s new colors are red, brown and green. A mascot and uniforms, hats and other merchandise have not been designed yet, Freier said. An alternative logo depicting the letters “FW,” for Fort Wayne that potentially will be used on player caps, also was unveiled.

Freier said the colors and apple theme reflect the team’s goal to create a park-like atmosphere at the stadium. While the name was selected before the team inked its deal with Parkview Health for the stadium’s naming rights, Freier said he was pleased the name fits with the health care provider’s sponsorship of the stadium.

Commentary found on The AdamSaurasRex:

Here’s the new name and logo of the former Fort Wayne Wizards baseball team. I think the type could really use some adjustment, but I have to say I really like the little apple guy. My first thought … it’s going to make an awesome hat!

Special thanks to Stephen at AroundFortWayneBlog for getting me the logos slick since I could not be present for the press conference.